Definition of "Softlanding"
A range of specific services, mainly offered by incubators and business innovation centers (BIC), to host, coach, and support foreign innovation actors such as companies, laboratories, and research centers.
- to develop technology, academic, and/or commercial partnerships
- to participate in the creation and establishment of new companies in the hosting territory.
Positive externalities from a local perspective
These services serve also the interest of local actors and organizations’ members as they gain access to Softlanding international partners that help them seize opportunities for partnerships and foreign market entry.
Established trust within specific networks
Today, "Softlanding" corresponds to a network of qualified organizations able to host foreign entities. They are assigned to various programs at different levels.